Email Marketing

Create a Campaign That Stands Out

With Fielday’s customizable email templates, you’ll be able to achieve almost any email campaign goal.

Whether it’s creating awareness, delivering a digital offer, or showcasing a monthly newsletter or weekly digest, we’ll work with you to develop a campaign that delivers the right message at the right time to your customer.

Track Your Success in Real Time

Our email tracking system and dashboards will allow you to access success stats in real time. For instance, you can view results of a/b testing instantaneously and make updates as needed.

Getting Started with Email

Most inbound and digital marketing campaigns begin with a simple introductory email. If it’s been a while since you’ve nurtured your database but you know there are valuable contacts imbedded in it, Fielday’s list scrubbing process and tools will quickly identify the contacts you have, where they live in the sales cycle, and what kind of campaigns will target your contacts with greatest impact.    

Drip Campaigns

An email sent to someone who has limited experience with your brand should be much different than an email that is sent when your target is considering a purchase. Fielday specializes in setting up drip campaigns that target your costumers with the right message during their journey to purchase.

Survey Says

For some products, a purchase can be the start of a long relationship. Think add-on products, service scheduling, and the ability for a customer to share their experience via reviews or surveys, and you’ll discover that a new customer can provide insightful information to guide future marketing.  We work with brands to identify these key insights and ensure they guide the next campaign.

The Rules of the Game

Email marketing allows brands to equip their targeted customer base with relevant and actionable information. But it also must follow the latest rules and regulations. If you’re not familiar with things like the CAN-SPAM act, don’t worry, we’ll manage the risks for you.

Fielday’s email marketing campaigns incorporate:

  • Planning and strategy
  • Template design
  • Landing page design
  • HTML coding
  • Copywriting
  • Conversion optimization
  • A/B testing
  • Contact management
  • Real time tracking and reporting

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